Every YouTuber Should Be Using Claude Instead of ChatGPT
https://www.youtube.com/watch?v=WFmqYPe1tGM
[00:00] You have got to see how I'm using Claude.
[00:03] You have got to see how I'm using Claude for my YouTube channel.
[00:05] I'm doing so much with Claude.
[00:06] I'm building apps, I'm building websites.
[00:08] I have 150 people paying for one app that I just got all set up and people moved over to.
[00:13] I'm doing site audits, I'm doing Pinterest, I'm doing blogging, I'm managing Substack.
[00:19] I'm doing all the things with Claude.
[00:21] I fired ChatGPT and moved on to Claude, but watch what we can do specifically.
[00:25] Let's pretend you have a YouTube channel.
[00:28] I want to show you how to train Claude using your YouTube channel.
[00:33] One thing that you have to know with AI is the more it learns you, the better of an assistant it's going to be.
[00:41] Think of your AI as an assistant.
[00:44] So, we're in here in Claude and just like with ChatGPT, we have something called projects.
[00:48] So, I'm going to highly encourage you to go over to projects and you're going to create a new project.
[00:53] So, go to new project.
[00:55] Now, you're going to name this whatever your YouTube channel is, okay?
[00:58] So, I'm just going to say Lori Ballen YouTube channel.
[01:02] say Lori Ballen YouTube channel.
[01:02] This is optional.
[01:04] What are you trying to optional.
[01:04] What are you trying to achieve?
[01:07] You can describe your goals, um training Claude, more sales, more views, ideas, transcripts, etc.
[01:15] Let's just leave it at that and I'm going to go straight into create a project.
[01:18] Now, the beauty of a project with Claude is that you'll be able to better use all of the chats that are within that project.
[01:30] It's easier to find things.
[01:33] Over here, you can see that you can add instructions specifically for that project alone.
[01:39] We'll get into more of that as I go through the tutorials, but it can be very beneficial.
[01:43] I also love that I can upload all these files.
[01:45] So, for example, yesterday I opened a medical project and I scanned all my medical files in there and I gave it instructions, very specific instructions like don't scare me.
[01:56] Literally said, "Don't scare me when we talk about medical things."
[02:00] But I wanted to track doctors and appointments and anything else that could happen to to
[02:05] anything else that could happen to to pop up one spot where I could have all of this.
[02:08] These are the beauties of projects.
[02:11] I could upload all of my YouTube analytics right here and then it wouldn't get mixed up with my Pinterest analytics because it's all in one single project.
[02:17] You can share a project.
[02:20] There's there's other benefits.
[02:22] So, my my thing is it's best to if you're going to do just a YouTube channel or just a Pinterest account or just a blog or one business, put it in a separate project, okay?
[02:32] So, now I'm going to tell it this.
[02:35] I want you to analyze my YouTube channel to determine my audience, let's say, and their interests, okay?
[02:49] Now, I'm not even going to type in a YouTube channel or anything right now.
[02:53] Here's the thing with Claude.
[02:56] What you want to do with Claude is you want to either give it your biggest challenge or a very basic starting point and then let it lead you.
[03:04] If you put too
[03:08] and then let it lead you.
[03:10] If you put too much information in a prompt, it could get it's not going to if it's it's going to get cluttered and it won't guide you as well.
[03:15] You'll see what I mean.
[03:17] I want it to guide me rather than me guide it, okay?
[03:22] So, I want you to analyze my YouTube channel, determine my audience and their interests.
[03:25] Now, let's just click go.
[03:28] Now, does it know my YouTube channel?
[03:30] In my case, it might because everything is synced.
[03:32] Okay, I'll be happy to analyze your YouTube channel.
[03:33] However, I don't have direct access to YouTube or channel data.
[03:37] To get started, could you share some details?
[03:39] All right.
[03:42] How would you like to share your channel information?
[03:44] So, this is Claude, regular Claude chat.
[03:46] Do you want to paste your channel URL, upload analytic reports, manually describe your channel?
[03:51] Well, just by instinct, the first thing I would say is, "Okay, well, can I give it the URL?"
[03:55] Let's just try this.
[03:58] Now, remember, the whole idea here is to try things, okay?
[04:04] Test things, try things.
[04:06] So, I'm going to paste in the URL.
[04:09] to paste in the URL.
[04:11] So, I put that in there and well, it's going to ask me for it.
[04:12] Please go ahead and paste it and I'll analyze it right away.
[04:15] Now, let's see how it does.
[04:21] I uploaded all of my YouTube analytics the other day and I could not believe the site audit that I got back.
[04:29] Okay, so right now what it's doing is it's looking at all Did you see it pop up all those little individual videos?
[04:35] Okay.
[04:35] So, here's a channel overview.
[04:37] Your channel is focused on digital marketing and monetizing content creation with a specialty in affiliate marketing.
[04:43] You're known for simplifying complex marketing strategies into actionable steps for entrepreneurs and businesses.
[04:48] That's amazing.
[04:48] I love that it did that.
[04:50] Okay, now what?
[04:50] Who's the audience?
[04:52] Who they are?
[04:53] They are aspiring and early stage online entrepreneurs, people who want to build an income but are still learning.
[04:59] So, like be more more like beginners.
[05:02] Bloggers and content creators, people that are already producing content but want to make more money doing it.
[05:08] Side hustlers, people working their 9-to-5s
[05:11] hustlers, people working their 9-to-5s who want to build side hustles,
[05:12] who want to build side hustles, solopreneurs.
[05:14] Look at they're getting solopreneurs.
[05:14] Look at they're getting all of this just off of that one URL for my YouTube channel.
[05:20] Okay, um age.
[05:20] Now, that's funny.
[05:21] When I give it the analytics, it knows my my age is not 25 to 44, it's actually over 44.
[05:28] So, it got that one a little off because it's not looking at analytics and you understand why it might do that because if all if I'm talking about making money online, you would think that might skew a bit younger.
[05:37] So, that's part of the reason.
[05:39] So, then it says, "What are they interested in?
[05:42] What core points do they have?
[05:45] Why this audience is valuable?
[05:47] Content that resonates the most?"
[05:47] So, I'm going to say the only correction is I focus is I focus oh well, on the creator over 40.
[05:59] I cannot type and speak at the same time.
[06:01] Doesn't matter.
[06:01] It'll read it.
[06:02] It doesn't care about typos.
[06:04] Okay, got it.
[06:04] Let me update my memory.
[06:06] Now, you see how it's managing the memory?
[06:09] So, now as you're doing things with it
[06:12] So, now as you're doing things with it right now, it is learning.
[06:15] It is right now, it is learning.
[06:15] It is learning you.
[06:18] It's learning within that learning you.
[06:18] It's learning within that project specifically, okay?
[06:21] So, women and men were 40 to 65.
[06:25] Okay, now, I'm going to say something here.
[06:27] Never use emojis.
[06:27] I don't like them.
[06:30] I don't want them.
[06:30] So, this is how you start training it.
[06:32] Because once you you're going to what we're going to have uh Claude do is Claude's going to write us our titles, it's going to write us our descriptions, it's going to turn our YouTube videos into blogs and other content.
[06:47] So, we've got to get it to train.
[06:48] That's what we're doing right now.
[06:49] We're just basically training it.
[06:52] So, just by doing that one thing, we've already begun to train it.
[06:54] Now, you could do this with a podcast, you could do this with a blog, you could chat with Claude and transcribe and talk to it and train it.
[07:03] But today, I just wanted to focus on if you have a YouTube channel, this is a great way to train Claude right off the bat.
[07:09] Okay.
[07:09] So, I'll keep all responses clean.
[07:10] Great.
[07:10] Anything else you'd like to refine?
[07:12] Here's what I want to do specifically now.
[07:12] Let's give
[07:14] want to do specifically now.
[07:14] Let's give it a video, okay?
[07:17] I've got a really it a video, okay?
[07:17] I've got a really good, lengthy, meaty video right here, lengthy enough, okay?
[07:24] So, you know what I'm going to do?
[07:26] Let let me do this one instead.
[07:30] Okay.
[07:30] So, let me take my video.
[07:31] This is my video.
[07:31] The reason why I'm choosing this one is because look how it says over 50 on YouTube.
[07:36] So, I want to continue to train Claude on who my audience is.
[07:40] So, I like that and then this also is about digital marketing.
[07:42] So, that's a nice little combo.
[07:42] So, what I'm going to do first, now remember, I already know where it's going to go, but I'm going to test something.
[07:49] So, we're going to take that URL and I'm going to say, "Can you transcribe this?"
[08:03] Not able to directly play.
[08:06] Okay.
[08:06] So, what happens when you can't do something is it's going to give you options.
[08:12] And in many ways, you can connect your
[08:14] in many ways, you can connect your Claude with other things that will do Claude with other things that will do things for you.
[08:18] But in my particular case, just for the sake of today, let me show you a free tool, no affiliate, it's called Glasp.
[08:23] It's right here, um g l a s p and it formatting right here is the YouTube summary, but it's actually called Glasp, g l a s p and the it for free, it will give you the transcript.
[08:36] So, this is how I normally do it.
[08:38] Just right now until I get this connected with Claude.
[08:41] So, I'm going to click this little copy right there, that little transcript, and I'm going to come back to Claude and I'm going to paste this in and now instead of asking for the transcript, I'm going to change my question.
[08:51] Okay, here is the transcript.
[08:57] Instead, I want you to tell me the tone of voice.
[09:03] Now, the reason why I love this is it is me.
[09:06] It is me talking for 35 minutes.
[09:10] It is going to know who I am after listening to that.
[09:13] So, the best way to
[09:16] listening to that.
[09:20] So, the best way to train Claude is to give it you train Claude is to give it you either by talking to it or by loading
[09:23] either by talking to it or by loading some sort of a transcript.
[09:25] some sort of a transcript.
[09:29] Podcast, video, or you just talking.
[09:30] Like you could literally just click the little microphone on your Like I go for
[09:33] little microphone on your Like I go for a walk every day for 45 minutes to an
[09:34] a walk every day for 45 minutes to an hour and I talk to Claude and I record
[09:36] it all. I let it record. And by the way,
[09:39] it all. I let it record. And by the way, I will put a link in the description
[09:40] below. I use a an app called Whisper. I think it's Whisper Flow. I'll put a link
[09:43] below. I use a an app called Whisper. I think it's Whisper Flow. I'll put a link below.
[09:45] below.
[09:46] If you're having problems getting your
[09:47] transcripts to go
[09:49] you know, it where everything's getting
[09:50] jarbled and the words are not what you said and you're getting aggravated, this
[09:52] said and you're getting aggravated, this creates a bridge between the two and
[09:54] creates a bridge between the two and it's like a perfect let's just say 99%
[09:56] it's like a perfect let's just say 99% correct transcript from your mouth to
[09:59] correct transcript from your mouth to Claude. It's kind of a middle man in
[10:04] Claude. It's kind of a middle man in there to capture everything. And when
[10:05] there to capture everything. And when I'm walking and all sudden it'll cut off
[10:08] like it sometimes does, if I'm using Whisper flow, it saved everything I said.
[10:10] like it sometimes does, if I'm using Whisper flow, it saved everything I
[10:11] said. And so I don't have to start all over again. Okay.
[10:13] said. And so I don't have to start all over again. Okay. I will come back to
[10:15] over again. Okay. I will come back to
[10:16] over again.
[10:16] Okay.
[10:16] I will come back to that.
[10:18] So tone of voice analysis, conversation.
[10:20] So here's what it says.
[10:20] Look at how.
[10:22] Look at how much it got out of this.
[10:25] So basically, you speak the way you think in real time.
[10:27] Thoughts branch off, circle back, self-correct.
[10:29] You say things like, "Depending on when you watch this."
[10:34] So see how it's learning my little phrases?
[10:36] All right.
[10:36] I'm candid and self-aware, honest about my own struggles, authoritative without being preachy.
[10:41] I share strong opinions, warm and inclusive.
[10:46] I speak to my audience like they're peers, practical and result-oriented.
[10:50] My examples are always grounded in real numbers and real outcomes, occasionally self-deprecating.
[10:55] I laugh at myself, sure.
[10:57] Energetic but not performative.
[11:00] Genuine enthusiasm.
[11:04] 100%.
[11:04] Now watch this.
[11:07] Save that to your memory as my preferred tone of voice.
[11:08] Then I always say something like this.
[11:12] As we continue to chit-chat, evolve that tone of voice so
[11:17] chit-chat, evolve that tone of voice so that it's 100% me, my phrases and no fluff.
[11:25] Okay? So continuing to train.
[11:31] By the way, if you are moving from Sorry, I'm drinking my green tea.
[11:35] If you are moving from Claude, I mean from ChatGPT to Claude, there is an import option where you can import the things that you've trained ChatGPT on and move them over.
[11:46] But this is so clean what I'm doing right now.
[11:46] Okay, saved.
[11:49] And I love the approach.
[11:49] The more we work together, the more I'll pick up on your specific phrases, the way you hedge your opinions.
[11:56] Now if you wanted to, you could load two, three, four, five videos in here.
[11:58] All right, but let's just test it.
[12:00] All right.
[12:00] I'm going to say, "Based on what you learned about me, give me something I would say."
[12:13] We're just kind of testing it.
[12:19] I'm not going to pretend I figured this out overnight.
[12:22] I bought the camera, built the studio, bought all the things, and then I sat down in my dining room with my phone and made more money than I ever did with any of it.
[12:31] Yeah, I would say something like that.
[12:32] I'm not sure what the context is exactly.
[12:35] Okay.
[12:35] Um so that is my tone of voice.
[12:36] So that's the first thing I'm going to do is just kind of test it.
[12:38] Okay.
[12:38] Based on the video, what was the topic?
[12:48] Now you see how it's just a conversational chat.
[12:49] It's just a chat.
[12:51] It's just a chat.
[12:51] This is a brand new computer.
[12:53] I haven't active activated the microphone yet.
[12:55] There's a pop-up here.
[12:58] So I have to do that.
[12:58] Um Oh, it's this one.
[13:01] Use voice mode.
[13:02] There it is right there.
[13:02] Okay, so now I'm actually talking.
[13:04] So it says the topic was 10 things you learned in 2025 as an over uh 50 YouTube creator.
[13:15] Okay.
[13:16] Okay.
[13:17] Um Allow while visiting the site.
[13:17] There's
[13:19] Allow while visiting the site.
[13:19] There's the microphone.
[13:20] See how it's working the microphone.
[13:20] See how it's working right here?
[13:22] right here?
[13:22] Okay.
[13:25] Um so the topic was 10 things you learned in 2025 as an over 50 YouTube creator.
[13:27] 10 lessons were one video per week.
[13:29] Okay, perfect.
[13:29] Now watch this.
[13:32] Let's pick one of those things and give me some YouTube ideas.
[13:48] You tell me.
[13:51] You tell me.
[13:52] Oh.
[13:52] Oh, look at that.
[13:54] Pick the one that feels most relevant.
[13:56] So basically what I said is out of those 10 things, let's pick one that I can actually do.
[13:57] Long form is where the money is.
[14:00] I like that one.
[14:00] So long form is where the money is.
[14:11] Here are some YouTube videos around long form where the money is.
[14:12] Why I stopped chasing views and started making real money on YouTube.
[14:15] My viral short got a million views and made $20.
[14:17] Here's what
[14:21] million views and made $20.
[14:21] Here's what actually pays.
[14:23] That is hilarious.
[14:23] I actually pays.
[14:25] That is hilarious.
[14:25] I actually have a video right now that's going to hit a million views today and that's pretty spot-on.
[14:29] It's a short video and it you don't make as much money.
[14:31] Okay.
[14:34] I love this.
[14:34] So see how it how it gives you all of these ideas and suggestions?
[14:41] Okay.
[14:41] So now you could say something like um perfect.
[14:44] Let's go with the over 50 creator.
[14:51] Specifically, give me the hook.
[14:56] Now what I want you to really understand right now is what you're seeing and you're thinking, "Okay, maybe I've seen this or maybe I've seen this in ChatGPT."
[15:04] But I'm training it.
[15:04] Every time we're going back and forth like this, we are training this entire project.
[15:10] So which one are we writing the hook for?
[15:10] That one.
[15:17] Here are a few hook options in your voice.
[15:18] Option one, "Everyone told me to get on TikTok, post every day, do the
[15:23] get on TikTok, post every day, do the trends, keep it short.
[15:25] And I tried it.
[15:25] I really did.
[15:28] And my viral short got over a million views and made me 20 bucks.
[15:30] Meanwhile, I put out a 15-minute YouTube video that got 800 views and signed three coaching clients.
[15:37] That's when I stopped listening to everyone else.
[15:38] Oh my gosh, that is actually a really good Substack.
[15:43] Okay?
[15:44] And watch this.
[15:48] So Substack, if you're not on there, Substack is a really cool additional side hustle.
[15:51] Let me tell you something.
[15:53] If you have a YouTube channel and you are not on Substack, you are leaving money on the table.
[15:57] If you have a podcast and you're not on Substack, you're leaving money on the table.
[16:00] a blog and you're not on Substack, you're leaving money on the table.
[16:04] If you have an opinion or a hobby, you are leaving money on the table if you're not on Substack.
[16:07] So quick thousand bucks a month addition when I started this 3 months ago and it's just growing so quickly.
[16:14] Today I'm number 44 rising in business with 4,000 plus subscribers.
[16:19] All I do is take everything else that I'm already doing on all of these other channels and I'm able to produce content
[16:25] channels and I'm able to produce content now for Substack the same way.
[16:28] And the better you train Claude, the better it can help you with these types of things, okay?
[16:33] Let me see the second one.
[16:33] If you're over 50 and you've been sitting on the fence about starting a YouTube channel because you think it's too late or you think nobody wants to watch a long video anymore, I need you to hear this.
[16:42] Long form is not dying for us, it's actually the advantage.
[16:44] Eh, that didn't really fit.
[16:46] I made more money last year from long form YouTube videos than from every short form platform combined and I'm not a big channel.
[16:51] I don't have millions of subscribers.
[16:53] What I have is the right audience watching the right content long enough to actually trust me.
[16:56] That's it.
[16:58] That's the whole thing.
[16:58] Okay, that is 100% true.
[17:01] And that is me.
[17:01] Now watch.
[17:03] I'm going to go to Substack, create a note, and I'm going to paste that right here.
[17:05] Now one thing I usually do, Substack has a rhythm where it's a little bit more spacious.
[17:15] So we're going to do something like this.
[17:16] That's it.
[17:19] That's the whole thing.
[17:19] Now, what is the point?
[17:22] I hope you got what we just did.
[17:24] We literally in Wait, how long have we
[17:27] We literally in Wait, how long have we been recording this video?
[17:29] Where's the timer on this?
[17:32] Oh, 17 minutes.
[17:32] We've been recording for 17 minutes and all we did was feed chat uh Claude one video
[17:41] and it already knows exactly how I talk,
[17:44] it knows who am I audience is.
[17:48] It It's able to already create posts for me.
[17:51] I'm going to say, "How could we use this as on Instagram?"
[17:58] Whatever other platform you're on now.
[18:00] Let's watch.
[18:02] "How could we use this on Instagram?"
[18:03] A few ways to take this to Instagram.
[18:05] Reels, short form hook.
[18:08] Take option three and turn it into a 30-to-60-second talking head reel.
[18:12] You're sitting exactly where you are in that video, same vibe, and you say it straight to the camera.
[18:17] Break it into a list.
[18:19] Turn the concept into a swipe post.
[18:22] Something like five reasons long form YouTube works better after 50.
[18:25] Quote.
[18:25] Okay.
[18:25] So um on that
[18:30] After 50. Quote. Okay. So um on that carousel, give me all five.
[18:38] Um um I'm just going to say give me all five.
[18:40] I'm just going to say give me all five. Whoop, I said it wrong.
[18:42] Whoop, I said it wrong. On the carousel. Maybe I did it right.
[18:43] On the carousel. Maybe I did it right cuz I think there's only one carousel.
[18:44] cuz I think there's only one carousel. Yep, there it is. Slide, that's what I was looking for. Slide one.
[18:48] was looking for. Slide one. Why long form YouTube is perfect if you're over 50.
[18:50] form YouTube is perfect if you're over 50. Two, short form gets you discovered, long form gets you paid.
[18:52] Two, short form gets you discovered, long form gets you paid. A million views short, maybe 20 bucks.
[18:55] long form gets you paid. A million views short, maybe 20 bucks. 800 view signed three coaching clients.
[18:57] short, maybe 20 bucks. 800 view signed three coaching clients. The math is not complicated.
[18:59] three coaching clients. The math is not complicated. Oh, see this is perfection.
[19:03] complicated. Oh, see this is perfection. So we took a YouTube video, we trained Claude, we made a Substack post, we made a um Instagram.
[19:05] So we took a YouTube video, we trained Claude, we made a Substack post, we made a um Instagram.
[19:08] Claude, we made a Substack post, we made a um Instagram. What other platforms? Uh give me a tweet.
[19:12] a um Instagram. What other platforms? Uh give me a tweet.
[19:21] There you go. Make this a LinkedIn post.
[19:31] Okay, now um.
[19:34] Okay, now um write this as a 1,500 word blog post.
[19:39] write this as a 1,500 word blog post.
[19:42] blog post. Remember, one one video. That's it. One URL.
[19:45] Remember, one one video. That's it. One URL.
[19:47] URL. Checking the markdown skill before writing the the blog post.
[19:49] Checking the markdown skill before writing the the blog post.
[19:51] Oh, let me tell you, Claude just will blow you away when it comes to writing blogs compared to what ChatGPT was doing.
[19:54] when it comes to writing blogs compared to what ChatGPT was doing.
[19:55] Okay, so now it's writing the blog.
[19:59] Okay, so now it's writing the blog.
[20:03] Do do do do do. Okay.
[20:05] Do do do do do. Okay. Now, on a on a future lesson, I'm going to show you how you can sync up your blog to Claude as a connector.
[20:08] Now, on a on a future lesson, I'm going to show you how you can sync up your blog to Claude as a connector.
[20:10] And then what you can tell it to do next is post this to your blog for you.
[20:14] what you can tell it to do next is post this to your blog for you.
[20:16] this to your blog for you. You can also have it make images for you.
[20:19] You can also have it make images for you.
[20:22] You can have it add affiliate links for you.
[20:23] You can have it add affiliate links for you.
[20:26] There are it it's it's just absolutely limitless what this can do.
[20:29] There are it it's it's just absolutely limitless what this can do.
[20:33] absolutely limitless what this can do for you.
[20:33] Okay?
[20:35] So, it's written our blog for you.
[20:35] Okay?
[20:35] So, it's written our blog for us.
[20:37] Now, I would take this blog and for us.
[20:37] Now, I would take this blog and I would paste you know, send it over to
[20:39] I would paste you know, send it over to my WordPress blog.
[20:41] And you can have it my WordPress blog.
[20:41] And you can have it output this in other ways.
[20:43] You can have it say, "Just give me the text file.
[20:46] Give it to me in a PDF.
[20:50] Give it to me in HTML."
[20:50] So, right now it's cleaning it up and it's presenting the file.
[20:54] But it was showing us Look at look at look at.
[20:56] showing us Look at look at look at.
[20:57] Isn't that gorgeous?
[20:57] Okay, watch this.
[20:59] Watch this.
[20:59] So, um let's do a little graphic right here.
[21:04] So, I'm going to take this and I'm going to say,
[21:06] going to say, "Make me a graphic for this paragraph."
[21:12] "Make me a graphic for this paragraph."
[21:12] Literally going to paste in the entire paragraph.
[21:16] And watch what it does.
[21:17] It's going to make us a little kind of infographic that could go in that article.
[21:21] And later, you'll be able to train Claude that every time it writes a blog for you, every third paragraph or something,
[21:24] it puts in a little
[21:34] a little image like this, a little diagram.
[21:36] Look at.
[21:38] It's creating it right now.
[21:38] For creators over 50, short-form versus long-form.
[21:45] Building us this cute little infographic.
[21:50] There it is.
[21:51] Want me to adjust the colors, swap in different layout, or make a vertical version size for Instagram stories.
[21:56] So, it's it's really incredible what it can do.
[21:59] Now, what I do is I have already trained Claude on what all my affiliate links are.
[22:04] So, my next thing would be go through the blog and add my affiliate links, if there are any.
[22:09] If I'm mentioning software or anything else like that.
[22:11] You could also say, um I would like this article to be more skimmable.
[22:18] Add some bold.
[22:22] And now it'll go in and it'll just do a refresh on your article and it'll add some bold for you.
[22:26] And again, every time we're creating this, it is using you, your authentic voice, your authentic
[22:35] your authentic voice, your authentic phrases.
[22:38] This isn't like you're just phrases.
[22:38] This isn't like you're just going to any AI tool and saying, "Hey, write me a blog about how to make a cake recipe."
[22:46] This is literally you.
[22:46] Because the starting point is you.
[22:49] We started with a video.
[22:51] That's the biggest thing about this lesson is that when you start with you, you get you.
[22:58] It it it won't give advice and tips and such that are outside of that because we've already trained it on you.
[23:05] And the more videos you give it, the better it's even going to be at doing this.
[23:11] Okay?
[23:11] So, we created this.
[23:14] Then here's something else that I do.
[23:16] After we've kind of gone through all of this stuff with it,
[23:20] I could say, "Based on our chat, what else can you help me with now?"
[23:31] Let's stop that blog post cuz we don't need it to keep doing Okay, there we go.
[23:34] Based on our This is the stop button
[23:36] Based on our This is the stop button down there, that bottom one.
[23:38] Click that down there, that bottom one.
[23:38] Click that when you want it to stop.
[23:40] Based on when you want it to stop.
[23:40] Based on everything we've covered, here's where we could go next.
[23:41] Content from video.
[23:44] We pulled 10 lessons from that video and only went deep on one.
[23:46] There's nine more topics.
[23:48] So, you know what it's saying?
[23:50] We can now make 10 videos off of that one high-performing video.
[23:52] That's genius.
[23:54] The blog we just wrote, we could turn that into a full content funnel, an email sequence, a lead magnet outline, or Pinterest pin strategy to drive traffic back to it.
[23:56] Your YouTube channel strategy.
[23:57] Based on your audience, creators over 50 who want to make money online, we could build out a content calendar, title bank, or hook library for that person.
[23:59] Your voice and your messaging.
[24:02] The more we work together, the sharper that gets.
[24:05] We could write your YouTube channel description, your Instagram bio, your about page, all in your voice, no fluff.
[24:07] Repurposing content.
[24:09] You already just did that naturally.
[24:11] One video becomes a blog post, a carousel, a tweet.
[24:12] Guys, this is my whole life right here.
[24:15] One piece of content becomes this and that and that and that and that and that and that.
[24:17] That's how I run every day and make
[24:37] That's how I run every day and make $300,000 a year with no employees and no ads.
[24:41] $300,000 a year with no employees and no ads.
[24:43] Everything organic. We could build repeatable templates.
[24:44] So, every video you make runs through the same repurposing process without you having to think about it each time.
[24:47] Your Substack.
[24:49] You mentioned in the video. We could draft a post, build out a content strategy, or figure out how to use it as a funnel from YouTube.
[24:53] This goes on and goes on and goes on and goes on.
[24:57] And this is one of the most basic skills, but it's one of the most important because nobody understands this is how you really start AI is with you.
[25:08] I'm Lori Ballen. I have a coaching program, ballenacademy.com.
[25:13] Love to have you join us. If you're watching this in Ballen Academy, hope you enjoyed the lesson and I will talk to you soon.